Wayne Lew is a visual merchandising, store design, and experiential marketing executive with more than 20 years of experience shaping brand expression for leading global fashion and beauty companies. He brings creative vision, strategic direction, and operational expertise to develop innovative retail environments, compelling product storytelling, and engaging consumer experiences.

His career spans HQ and regional leadership across the United States, Europe, the Middle East, and Asia-Pacific, with expertise in VM and store design strategy, experiential marketing, concept development, and execution across diverse retail channels.

Wayne holds a Bachelor of Fine Arts in Painting and Theater Design from Washington University in St. Louis and is based in Los Angeles, California.